What we do

Greenwich Strategy has two offerings:

1. Corporate and Business Unit Strategy Development

Working across a wide range of industries, conduct primary research on customers, markets, competitors, and business economics, and formulate recommendations for improved profitability and/or enhanced strategic positioning. Sample project types include:

• Distribution channel economics/channel strategy development
• Sales force effectiveness/efficiency
• Voice of customer quantification/customer loyalty management
• Customer segmentation/segment economics
• Relative cost position/relative value position/competitor intelligence
• Activity-based costing
• Product line profitability
• Pricing strategy
• Value chain-based growth development planning
  
  

2. Public and Private Equity Investment Due Diligence Support

Primarily serving public and private equity investors on very short-term engagements (three to four weeks), conduct primary and secondary research to answer the following types of questions:

• Does the target company have a cost advantage? Why? How much?
• How do customers perceive the value proposition of the target company vs. competitors? What are the specific reasons behind why target company has won and lost orders?
• Based on primary research with intermediary customers, what is a realistic outlook for growth in target company’s industry? How is target company’s share expected to change?
• How much pricing power does target company have?
• Has target company saturated the market, or does growth opportunity remain? If so, how much?
• How much earnings upside exists from such changes as: product mix, distribution structure, customer segment shift, etc.? What is the probability of management’s effecting such changes?